Measurement and Analysis Tool for News Visibility in the Google Ecosystem

Measurement and Analysis Tool for News Visibility in the Google Ecosystem (RFI) OBJECT OF THE RFI Yleisradio Oy (later “Yle”) is preparing a public tender of measurement and analysis tool for news visibility in the Google Ecosystem. This request for information is aimed to enter discourse with interested parties, and gather information for tender purposes. The object of the procurement is an analytics tool that measures and reports news visibility in the Google ecosystem in Finland in the Finnish language in real-time (with an option additionally for the Swedish language in Finland). Yle aims to enhance the speed and relevance of its news operations and improve event planning. Google's ecosystem* and its services are widely used in Finland at a national level, and its impact on the discoverability and reach of content and services is significant. The goal of the procurement is to obtain a SaaS solution which provides clear and up-to-date picture of the news topics being searched within Google search engine ecosystem, the emerging news topics, and how our organization compares to other news outlets in terms of news visibility. *By Google news ecosystem, we mean features where news/articles can appear (Google search results, Google Top Stories, Google News, Google Discover) Please view the annexes attached to this RFI for further information: Annex 1: The objective of the procurement_DRAFT Annex2: Q&A Measurement and Analysis Tool for News Visibility in the Google Ecosystem INTERESTED? If you are interested, we kindly ask you to answer our questions in the Annex 2 and return them at the latest 26.2.2026 at 12:00 Finnish time (EET) via email to tarjoukset.yle@yle.fi. In your response, please ensure to include also the following information: 1. A short company presentation 2. Description of the solution you provide 3. General terms and conditions, including data protection agreement and service level agreement (if there is one, alternatively service levels), of your company.